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April 5-7, 2022|Santa Clara Convention Center| Santa Clara, CA
Rick Eads is a principal program manager at Keysight Technologies with expertise in technical/industrial marketing of test and measurement tools and electronic design automation software in the computer, semi-conductor, communications, and storage industries worldwide. Rick's specialty is precision product and solution definition. He provides technical leadership in driving standards within industry organizations for PCI Express, CCIX, GenZ, OCP, NVM Express, CEI 4.0, IEEE 802.3, ExpressCard, DDR, SATA, and InfiniBand. He markets test and measurement products covering oscilloscopes and associated compliance software tools, vector network analyzers, bit error ratio testers (BERTs) and EDA tools. Rick earned a MBA from the University of Colorado and holds a BSEE from Brigham Young University with an emphasis on digital design and computer architecture. Rick actively contributes to the development of the PCIe physical layer BASE, CEM, and Test specifications and has led electrical Gold Suite testing at PCI-SIG workshops worldwide since 2004.